According to the American Express Global Business Traveller Survey 2013 if you are a business traveller and you sat next to me on your next flight there is a one percent chance that you would engage me in conversation, so much for business going social! Whether you would want to engage me in conversation is another matter but this article is not about me it’s about the developing trends in business travel from a healthy flier perspective.
The survey was conducted by American Express in the summer of 2013 with participants from the US, UK and Australia. Approximately 500 randomly sampled business travellers were surveyed in each country.
The standout headlines are
(1) As the global workforce goes through change the Millennials are beginning to make up a larger portion of it.
(2) As a group the Millennials value a better work life balance and are savvy about it while on the road.
(3) There is an added focus on relieving travel related stress.
Narrowing in on the US market the travel stress theme is specifically in evidence.
74% of travellers said they drank extra water to stay hydrated.
48% stretched on the plane.
44% use a hotel gym.
20% avoid alcohol.
The majority use a combination of diet and exercise to stay healthy while on the road and 41% supplement their diets with vitamins.
Even if it is only implied these figures show that more business travellers are beginning to recognise and value the correlation between flying healthily to arrive well, be productive and successful in business.